One can’t undermine the power of graphics and design in capturing the interest of the market. As information becomes easily available, we are bombarded with a lot of information every day. Thus, the attention of people becomes shorter as time goes by. This is the reason why it’s important to invest in graphics that capture that engagement and interest the market. In this article, you’ll find out the power of graphics and designs.
Importance of graphics
Graphics help you communicate the message of your brand to your target audience. The right blend of graphics enables brands to narrate their story. In addition, the graphics are also vital to reach the set KPIs. This is regardless of whether your goal is brand awareness, generating more sales, and intensifying brand loyalty.
Improve participants experiences
With immersive graphics, it increases the customer’s experience as well. Take it from the improvement of graphics solutions from static images to virtual three-dimensional graphics. These visual solutions are critical in the overall presentation of your brand to your market.
Types of graphic elements
Logos
Logos are important elements that help capture the attention of your market. The logo is like a photo or an image of your brand. Think of it as an ID picture. It has your name on it and your photo ID. The moment a person sees your logo, it is easy for them to remember your brand. The same goes for an identification card. The moment they see your logo, the brand name is recalled. This is why logos need to be simple and easy to remember. Think of the brand Nike, McDonalds, and other brands. Their logo is simple and easy to recall.
Press Walls and Backdrops
If the graphics for press walls, backdrops, and pop-up banners are easy to captivate. You won’t be having a hard time convincing people to take their photos on it. They would gladly have their selfies using these walls, backdrops, and banners and post them online. This in turn becomes user-generated content which helps your brand have greater reach. If the backdrops and press walls are not engaging, people will just walk across it. Your market won’t be spending time and attention with your brand.
Graphics for buntings
The graphics for buntings are more challenging as compared to other materials such as a custom table or a mesh banner. Buntings could be triangles or squares in size. But given how small it is and the shape type, it’s more challenging to come up with a design. In addition, it is also more difficult to make sure that the design won’t be cropped out. The designer should know how to place the right bleed for the design.
Graphic Design Solution
Working with Everest Prints, you will be presented with different kinds of graphics solutions depending on your requirements. We understand the importance of graphics when it comes to branding and marketing. This is the reason why the company does not only invest in the right software but also in the right people. We have a team of highly experienced graphic artists who can come up with designs you’re after. These people have worked with clients across the globe and know how to deal with global clients.
One-Stop Shop Solution
There are plenty of benefits working with a one-stop shop solution. Below are just a few of the advantages that you can reap when you work with a one-stop shop solution company such as Everest Prints.
Convenience
You would be saving time and money communicating from one person to another. Let’s say that you are looking for a manufacturer of advertising flags. You’ve found one with the pricing that matches your expectations. There’s one catch though. They don’t have in-house graphic designers. This means that the file you will be giving them is final. If you have any edits or major revisions to be made to the file, you would need to work with another person or another company. This is the downside which would require spending time communicating with another provider and money to pay them. Now imagine if you are working with a manufacturer with in-house graphic designers. When you requested to move some elements around or tone down some colors, this was done right away. It spared you the trouble of communicating with another person or company.
Consistency
Another benefit of this is that you are dealing with professionals. This means that these people have the knowledge and experience when it comes to making revisions. They can also provide you with advice on what’s the best thing to do for your brand. When working with a one-stop shop, this company can assist you from start to finish. From the day you signed the contract up until the item is delivered to you. They also understand the importance of customer service and thus will assist throughout the process. Additionally, you can expect that there is consistency in the quality of work. Regardless of whether you are ordering a simple flag, banner, or table cover, there is unified branding across all these materials. You won’t have to explain yourself again and again because you’re working with professionals who know what to deliver. When there is consistency in the quality of output, this means that there is quality assurance and standards are matched.
Cost-effective
Working with a one-stop shop means that you are ordering in large quantities. Therefore, this reduces the shipping costs of having to consolidate all the orders together. You are not jumping from one conversation to another conversation with a different supplier. This could lead to confusion over time especially if you are dealing with complex orders.
Tips for Ordering
Work with Schedule and Timelines
Make sure that you plan before making that phone call or sending that email for a quote. Work with your team and come up with a schedule and timeline that you’ll be negotiating with your manufacturer or supplier. When it comes to the timeline, you have to consider the design, production days, and the delivery of the product.
Ensure Quality and Consistency
Do not skip the process of asking for a sample and doing a quality check. One of the best practices when working with people overseas is to have quality control and proofing of your designs. This ensures that everyone involved is on the same page. This also reduces the possibility of complaints and misunderstandings. At the end of the day, you don’t just want your orders to be delivered but also build a good relationship with your suppliers. This can ensure a good working rapport for years to come.
By now you have a better understanding of the benefits of working with suppliers in China and overseas. If you are looking for one-stop event graphic solution providers, check out our website. Read about what other customers are saying about us. Talk to our customer representative and place your order today!
