Choosing the Right Material for Your Custom Event Graphics

One of the most important things to consider when choosing your custom graphics is the material you choose. Having the right material will not only impact the appearance of the design but will also guarantee that it’s durable enough to last you for years to come. Having professional-looking marketing material sends out a positive impression to your customers. Custom Event Graphics can also be used in different events such as seminars, festivals, and sports tournaments. There are several things to consider when choosing the right material for your next event. This article is designed to help you choose the right material for your advertising flags, banners, or other materials. 

What is the purpose of your event? 

Before choosing your material, it is important to understand first the purpose of your event. This is where you will be using your materials. Why is this important? This is because every type of event has its requirements. The materials chosen should be aligned with the purpose of the event. Is the event happening indoors or will it be used for an outdoor activity? 

Indoors or Outdoors Events? 

If you are getting your materials from Everest Prints, you can be assured that it’s durable and flexible for both indoor and outdoor events. But, to make sure that it will last longer and you are getting the value for your money, it’s best to use materials that are more suitable for outdoor use and materials that are designed for indoors. 

Indoor Events: When it comes to using materials for indoor events, you won’t have to think about the change in weather. Since the activity is done indoors, the environment is more of a controlled setting. The things you’ll have to consider are the placement of your materials and how securely it is placed. The material should also be lightweight so that it’s convenient to install. Should there be a need to change the placement of your advertising banners, it won’t cause you much trouble at all. The material should also be visually appealing especially if there is not enough natural sunlight coming in given that it’s indoors. People from afar should still be able to read the text in the design or see the images in the banner. 

Outdoor Events: When it comes to outdoor events, there are a handful of things to consider. If you are doing the event during summertime, the material should be able to withstand UV rays. When you’re doing it during autumn or the rainy season, you should consider if it’s durable enough to withstand heavy rainfall or strong winds. Unlike indoor events where the temperature is most likely consistent during your event, outdoor activities are different. Your advertising materials could be subjected to varying fluctuations in weather. This is why it’s important to choose durable materials.

How long are the events? 

Another thing to consider when it comes to choosing your materials is the longevity of the event. Will it be a short-term advertising campaign or will it be a long-term event? 

Short-Term Event:  This means that the activity could be running for a day or less than a week. Unlike long-term marketing events where you have to think about the wear and tear of your materials due to longevity of usage, with short-term events you can opt for a more cost-effective option. Although you’re considering a more cost-effective option, this does not mean that you’ll opt for cheap materials. Make sure that you still use high-quality materials but are more friendly on the pocket. 

Long-Term Event: This type of marketing activity could last a month to a year. This means that you’ll have to make sure that the materials chosen are equipped for long-term usage. In addition, this also means that the graphics should stay visible despite the long usage. This is where proper upkeep is important. One should make sure that the custom graphic displays are checked regularly. If there are small holes, a tear, or areas that need repairing it is important to make sure that it gets fixed right away. If you fail to check on the materials on time, a small tear could eventually lead to a huge one. 

What are the types of materials to choose from? 

There are several types of materials that you can choose from when it comes to custom graphic displays. It could be made out of fabric, vinyl,  polyester, or a combination of both.  To help you decide which material best suits your needs, below are the advantages and some disadvantages of using them. 

Vinyl

Whether you need advertising flags, barricade covers, custom table covers, or tents, materials made out of vinyl are durable. In addition, they are best suited for both indoor and outdoor usage. Most of the advertising materials are made out of this sturdy material. It is also weather-resistant and can withstand changes in weather conditions when used outdoors. 

Advantages: You can have both glossy or matte finish. It is highly durable and weather-resistant.

Disadvantages: If you are ordering for huge sizes, this could get heavy and would require manpower for installation. 

Fabric

This is another type of material that is often used in custom graphic displays. Some materials use a combination of both fabric and vinyl while others are solely using fabric. 

Advantages: Installation is much easier as the materials are lightweight. It also works well with a combination of a variety of colors in the design.  

Disadvantages: Not as durable as compared to vinyl. If the event is for long-term usage, this material could not last for a long time. It is also not as weather-proof as compared to vinyl and could easily be subjected to wear and tear. 

Coroplast

This refers to materials made out of corrugated plastics. It is mostly used for outdoor events given its resistance to weather fluctuations. 

Advantages: Highly resistant to changing weather, durable, and lightweight. Some people also use this as it is effective and ideal for long-term use. 

Disadvantages: Not as flexible as compared to other materials. The print quality can also be limited. 

Polyvinyl Chloride 

Ideal for both indoor and outdoor events. It is durable and weighs more as compared to foam board.

Advantages: Durable and best used for both indoor and outdoor events. It can also withstand different weather conditions outdoors. 

Disadvantages: Heavier than foam board and could require more manpower for installation.  It is also not as cost-effective as compared to other materials. 

Installation and Display Requirements

When choosing the right material for your event, it is also important to consider the installation and display requirements. This means that you have to think about the ease of installation, the mounting options, and the transportability of these materials. 

Ease of installation 

How quickly and easily can you install and dismantle the materials? Would it require a lot of manpower or not? These factors involve time and money and thus should be considered. Some materials are lightweight and easy to install while others are heavy and would require more people for installation. 

Mounting Options 

How are you going to set up these displays? Will it be mounted against a wall, or will you use a standee? Or will you hang with a string? You have to consider the visibility of the materials when mounting them. 

Transportability 

How easy or difficult will it be to move these materials from one location to another? What type of transportation will you need? For the lightweight ones, you can easily carry them but the heavier materials would require transportation. 

Some other factors that you need to consider for the materials you’ll be using are the budget consideration and sustainability and environmental impact of these materials. Choosing the right material for your custom display requires careful planning and consideration of the factors stated above. You need to understand the specific requirements first before you can decide on which material is best suited for your needs. Every material has its advantages and disadvantages and understanding them will help you make an informed decision.