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Explore our latest thoughts on event marketing, graphic design trends, and industry updates.

February 28, 2025 Carl Lee

Boosting Local SEO with Custom Storefront Graphics in 2025

Investing in technology and integrating innovation can give you a competitive edge. Local search engine optimization (SEO) plus customized graphics for your store will help drive foot traffic. If more people visit your shop, the conversion into sales is higher. Our blogs have reiterated the importance of personalizing your graphics. It’s not only important for aesthetic value but also intensifies...
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January 18, 2025 Carl Lee

Top 8 Design Trends in Custom Graphics for Sports Events

Custom Graphics for Sports Events play a significant role in branding and marketing. According to Trax Insights, custom designs are essential in keeping the audience engaged, improving brand visibility, and encouraging better player performance. In addition, it influences the overall sports experience of the attendees. Together, let’s explore the 5 design trends for sports events. This will guide you in...
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January 3, 2025 Carl Lee

Attending a Trade Show? Remember These 10 Helpful Tips!

Trade Shows are ideal for building connections between like-minded people. It’s also a great medium to connect with possible business prospects. We’ve curated 10 helpful tips to apply when attending trade shows. Although it does not guarantee a closed contract or sale, it’s an effective medium to expand your brand’s exposure.  What is a trade show?  According to Indeed, a...
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December 20, 2024 Carl Lee

New Year’s Strategies: Custom Graphics To Start the Year Strong

Many of us are hopeful as the new year comes. You can start the New Year strong with fresh marketing strategies using custom graphics. This is a chance for business owners to plan for the coming New Year! With innovative approaches to incorporate this start of the year, you can leverage ahead of the game.  I have lined up some...
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December 6, 2024 Carl Lee

10 Tips for Designing Eye Catching Holiday Event Signage 

It’s the Holiday season, and people are rushing to get to places. As a brand owner, you have to be strategic when it comes to designing eye-catching holiday event signage. Why is this important? Signage is vital in driving in-store visits.  To help you conceptualize attention-grabbing designs, we’ve listed some helpful tips you can incorporate into your marketing materials this...
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November 15, 2024 Carl Lee

Grab Attention: Black Friday Sale With Customized Banners

Black Friday is coming soon! There are thousands of brands out there competing for customer’s attention. Be distinct with customized banners this coming Black Friday Sale. With personalized graphics, you can capture your audience's interest as compared to generic ones. Below are some helpful tips on how to leverage customized banners to increase your sales for Black Friday.  Create Urgency:...
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October 25, 2024 Carl Lee

Event Preparation Thru Customizable Graphics Solutions

Event preparation can be simplified with customizable graphics solutions. No matter how arduous the task is, engaging graphics could help maintain focus and grab attention.  There could be a variety of events such as festivals, shows, and corporate parties. Regardless of whatever event you’re planning, the important thing is to stir interest from the audience. You want to make a...
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October 11, 2024 Carl Lee

Top Software and Websites for Print Media

Graphic design is one of the most important elements in print media. We have collected some of the best software and websites for printed media that are useful for graphic designers. This will allow you to choose when the option suits you best. There are several factors to consider such as the features, and pricing. Some of these software and...
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September 29, 2024 Carl Lee

Skills Every Graphic Artist Should Learn for Printed Media

Do you want to be a graphic artist but don’t know where to start? We’ll guide you on what skills every graphic artist should learn for printed media. Do not be disheartened or overwhelmed. In this modern age, there are plenty of tools that make learning fun and easy. Take note that designing for digital material requires a different skill...
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September 15, 2024 Carl Lee

Advertising Flags in Conjunction with Other Marketing Materials

Yes, advertising flags are effective and cost-effective means of spreading brand awareness. If you are starting your business, you may consider using these marketing mediums to get the word out. As your business grows, you need to make sure you are tapping into other effective marketing mediums. This includes the use of flyers, brochures, digital materials, barricade covers, tents, and...
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August 30, 2024 Carl Lee

The Impact of Typography in Print Design 

When you are looking at a design, you might notice first the images used rather than the text. But did you know that typography plays an essential role in print design? The brand’s ability to communicate its message is largely the responsibility of typography. This article is created to better understand the impact of typography on print design.  What is...
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August 17, 2024 Carl Lee

How to Measure the ROI of Your Printed Marketing Materials

If you are running a business, it is always wise to measure your return on investments or the ROI of your marketing campaigns. This is essential especially when you are just starting in the industry and have a limited budget to work with. By measuring your ROI you can evaluate if it's worth spending any penny on your marketing efforts....
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