Yes, advertising flags are effective and cost-effective means of spreading brand awareness. If you are starting your business, you may consider using these marketing mediums to get the word out. As your business grows, you need to make sure you are tapping into other effective marketing mediums. This includes the use of flyers, brochures, digital materials, barricade covers, tents, and other products. This article will highlight the different products offered by Everest Prints. It will also showcase how you can benefit from using each of them.
Buntings
Compliment your flags with colorful buntings. These marketing materials will add vibrancy to your event and help set the mood. There are plenty of advantages to using buntings as your marketing material. This includes the following:
- Budget-friendly especially for businesses with limited marketing budgets. This is also recommended for start-up businesses.
- Customizable shape, size, and color. Personalization is a key element in having your brand stand out from the rest of the competition. In addition, you can choose whether you want the graphics to be single or double-sided.
- You are made out of highly durable material which you can use for both indoor and outdoor events.
- Easy to set up and dismantle. You can add a festive touch to your event without breaking a sweat or stressing out.
- Perfect for different kinds of events. Regardless of whether you are using it for sports competitions, music festivals, birthday parties, or even weddings, it will set the event’s tone.
Barricade Cover
When you say barricade cover, the first that you’ll probably think about is sports. But there are plenty of other uses of barricade cover that could complement well with advertising flags.
- Barricade cover can be used not just in sports such as marathons. It’s also ideal to use during festivals, car shows, and concerts. Even training and seminars using barricade covers as part of the marketing tool. The flexibility of usage is what makes it attractive.
- This marketing tool can also be customized. This is why sponsors love using barricade covers during events apart from flags. They can put their logo and branding in front of a large audience.
- Most barricade covers are also made out of high-quality material especially if you are dealing with legitimate manufacturers such as us. This means that this material can be left outside for a long time. Given the durability of its material, it can withstand changes in weather factors. It won’t easily get torn or damaged.
Canopy Tents
If the budget permits, consider getting personalized canopy tents especially when attending large venue events. Remember that you are going to compete with a lot of other brands. There are plenty of benefits when using canopy tents alongside your printed flags. It would compliment your flag and strengthen your branding. Below are a few reasons why you should consider using canopy tents.
- Better branding since these marketing mediums are bigger as compared to buntings and other materials. This means that despite having plenty of competitors, you can still stand out if you use a customized canopy tent for your branding. In addition, you can customize the canopy tent design. You can also opt for having single or double-sided printing. If you’re adding back walls or side walls, you can also personalize it.
- Canopy tents are also made out of premium materials. This means that even though it’s raining during the event, you don’t have to worry. It is designed to withstand heat, snow, or rain.
- Canopy tents also come in different styles which makes them ideal depending on your requirements and the location. If you are getting it from Everest Prints, there are about 8 styles that you can choose from.
Table Covers
This is another material that you can use to amplify your marketing efforts. The good thing about table covers is that you can customize them depending on your goals. Work with an excellent graphic artist to make sure that your design is catchy enough. Have you tried mixing table covers into your marketing strategy? If not yet, below are some of the advantages that you are missing out on.
- It allows for personalization which could make your brand stand out. People have very little time to spare for your brand. Getting their attention is crucial. This is why it is important to have personalized designs that will give your brand its own character. If you fail to have your own unique identity, your brand will easily get lost in the array of competitors.
- You can adjust the size and shape. Depending on the size of your table and your purpose. You can have your manufacturer work with your specific requirements.
- Another great thing about using customized table covers is that it is so easy to install and dismantle. It only takes a few seconds for you to set it up unless you’ll have to put plenty of table covers for an event. Taking it off is also convenient and there is no need to exert much effort. Table covers are often taken for granted but their compactness can’t be undermined.
- Table covers are recommended especially if you have product displays or demos. It will complement the overall branding of your campaign. It will also give you a professional impression of people.
- Mixing personalized table covers for your campaign won’t require a lot of your budget. It is cost effective and most of the manufacturers use environmentally friendly materials too.
Best Practices When Using Advertising Flags and Other Materials
Now that you have an idea of some of the other marketing materials that you can use, read the best practices to optimize your efforts.
Stay Consistent in Your Branding
Since you are using different marketing materials, you must be consistent with your branding. Have your graphic artist use the same logos, brand colors, taglines, and sublines. The visual elements should be the same regardless if you are printing on a tent, flag, or barricade cover. Consistency is important if you want people to recall your brand. This is also important in keeping customer loyalty.
Strategic Placement
Ocular inspection is important before you place any of your marketing materials. This will give you an idea of where the strategic locations are. Take time to observe the spots where there is a large volume of people passing by. If the event is outside, observe where the locations for cars and people are heavy. Strategic placement also means that you are considering the wind direction and other external factors. This will help your material from getting damaged right away. It would be an additional cost on your part to fix or change any damaged items.
Test Proof
If you are ordering large volumes of marketing flags and other materials, make sure to run a test first. This helps spot any mistakes before you print everything. By doing a quality check you can make certain adjustments to make your campaign more effective. Ask around for feedback or get in touch with your manufacturer. Your supplier could also provide you with helpful tips since they have been in the industry for a long time. You can also read about successful case studies and other resources. This will help you in making an impactful marketing strategy.
Using advertising flags for your marketing is one step ahead. But, integrating it with other printed materials makes it even more powerful. Each marketing medium has its strengths and characteristics. Make sure that you are familiar with it and align those with your marketing goals. If you have the budget, consider having two to three different marketing tools for your next event.
